Marketing Operations Specialist, Spain & Latam
Core
Lead operational marketing and market research initiatives to generate qualified opportunities, optimize event participation, and provide strategic insights for commercial and marketing decision-making.
Role type
Mid-level Marketing Operations Specialist
Builds
Outreach campaigns, analytical reports, and optimized marketing workflows
Domain
Computer Network & Security / B2B Technology
Deliverable
dashboards & analysis
Required skills
Marketing operations, Data management, Process optimization, CRM management, Marketing automation, Analytical reporting, Project management, Market research, Database management, Strategic planning
Preferred skills
B2B technology experience, Cybersecurity environment experience
Technologies
Salesforce, HubSpot, Excel, Google Data Studio, Power BI
Responsibilities
Lead in-depth analysis of marketing performance data; Design and execute direct outreach campaigns; Ensure high-quality marketing databases; Identify and implement process improvements; Manage relationships with external vendors; Lead efforts to implement advanced segmentation strategies; Monitor and analyze campaign and event KPIs; Plan and coordinate market research projects; Produce strategic reports and insights; Provide strategic recommendations to enhance campaign impact.
Seniority
Mid-level, hands-on IC