Performance Media Specialist
Core
Focal point for performance media strategies on international digital marketing projects, managing campaigns across multiple channels to achieve business objectives.
Role type
Performance Media Specialist (Paid Media)
Builds
Global digital marketing campaigns and media plans for international clients
Domain
Digital Marketing / Performance Media
Required skills
Paid media campaign management, Google Ads, Meta Ads, TikTok Ads, Programmatic, Data analysis, Media planning, Project management
Preferred skills
AI tools application, Storytelling presentation, Conflict management
Technologies
Google Ads, Meta Ads, TikTok Ads, Google Suite, SA360, DV360, CM360, Google Analytics, Looker Studio, Excel, Slack, Asana
Responsibilities
Develop and implement digital marketing strategies across multiple channels; Create media plans to maximize campaign impact; Produce campaign performance reports; Monitor and execute campaigns from launch to delivery; Optimize performance ads in CPC/PPC model; Organize demands and reallocate tasks; Assist in technical evolution of peers.
Seniority
Individual Contributor