Demand Generation & ABM Lead
Core
Build an AI-native, agentic account-based marketing (ABM) and demand generation engine to identify, engage, and convert high-value enterprise grocery retailers.
Role type
Senior IC Agentic ABM & Demand Generation Lead
Builds
AI-powered account intelligence workflows, multi-channel activation programs, and automated seller engagement systems
Domain
B2B SaaS / Enterprise Grocery Retail
Deliverable
production ML models | product features
Required skills
ABM strategy, agentic workflow design, account intelligence, multi-channel campaign execution, B2B intent data analysis, CRM management, paid media strategy, pipeline forecasting, experimentation design, technical writing
Preferred skills
Experience with named-account markets, AI/LLM agent implementation, RevOps collaboration
Technologies
HubSpot, Salesforce, LinkedIn, Google, ABM platforms, intent data tools, automation platforms
Responsibilities
Define and execute ABM strategy for enterprise grocery accounts; build agentic workflows for account research and engagement; manage full-funnel demand generation programs; partner with Sales to align marketing signals with seller actions; optimize marketing stack and reporting for pipeline impact; lead rapid experimentation with AI tools and data sources
Seniority
Senior, hands-on IC