Head of Influencer Marketing - Letaido
Core
Building Letaido's influencer programme from scratch to showcase the AI teammate product to marketing professionals and creators.
Role type
Head of Influencer Marketing (IC)
Builds
Influencer programme, partner relationships, and data-driven outreach campaigns
Domain
AI marketing tools / SaaS / Influencer marketing
Deliverable
production ML models | product features | client delivery
Required skills
Building influencer/creator/affiliate programmes from scratch, high-volume personalized outbound outreach, data storytelling, commercial negotiation (rates/commissions), defining programme metrics, managing partner onboarding and payments
Preferred skills
Knowledge of SEO/marketing/AI tooling creator scene, experience pitching journalists, running affiliate/referral programmes, experience in developer or marketing tools
Technologies
Letaido (AI teammate), Ahrefs data infrastructure
Responsibilities
Identify high-value creators based on audience trust and data insights, execute personalized outbound outreach, design and negotiate partnership terms, manage partner onboarding and payments, define and report on programme success metrics, use Letaido for internal research and outreach
Seniority
Individual Contributor (IC), early-stage ownership