Senior Director, Growth Marketing
Core
Lead global demand generation, digital marketing, and marketing operations to drive pipeline growth and revenue for a B2B SaaS platform serving multi-unit restaurant operators.
Role type
Senior Director, Growth Marketing (Demand Generation & Marketing Ops)
Builds
Scalable, data-driven demand generation engine and modernized marketing technology stack for B2B SaaS
Domain
B2B SaaS / Restaurant Technology / Demand Generation
Required skills
B2B SaaS demand generation strategy, marketing operations leadership, digital marketing (paid media, SEO, SEM), marketing technology stack management, AI/automation implementation, data analytics & attribution, cross-functional sales partnership
Preferred skills
Experience marketing to enterprise restaurant/hospitality operators, hands-on AI technology evaluation
Technologies
CRM systems, marketing automation platforms, analytics tools, AI-powered marketing solutions
Responsibilities
Own global demand generation strategy across inbound, outbound, digital, and ABM; Lead digital marketing strategy including paid media, SEO, SEM, and website optimization; Develop and execute marketing technology roadmap with AI integration; Lead marketing operations including automation, attribution, and executive reporting; Build and develop high-performing marketing teams
Seniority
Senior Director, strategic leadership with hands-on technical execution
