VP, Media Transformation, North America
Core
Executive lead for Media Transformation practice defining operational strategy, scaling advisory capabilities, and building modern solutions for enterprise clients in media and marketing.
Role type
VP, Media Transformation Practice Lead (Consultancy/Embedded Capability)
Builds
Modern media transformation solutions, AI readiness frameworks, DCO strategies, and ad tech architectures for in-house marketing organizations.
Domain
Digital Marketing, Media Operations, Ad Tech, AI in Marketing
Required skills
Strategic leadership, P&L accountability, Ad tech stack expertise, Dynamic Creative Optimization (DCO), AI readiness assessment, Client engagement management, Team coaching and development, Commercial growth and pitching
Preferred skills
Experience with Google Marketing Platform, Amazon DSP, GA4, Meta Ads, Flashtalking, Innovid, Operational playbooks design
Technologies
Google Marketing Platform, Amazon DSP, GA4, Meta Ads, Flashtalking, Innovid, AI tools, Automation platforms
Responsibilities
Define operational strategy for the Media Transformation practice, Lead a multidisciplinary team of 35+, Serve as primary executive advisor to senior client stakeholders, Design flexible engagement models (staff augmentation, training, advisory), Bridge strategy, ad tech, and creative optimization, Manage practice P&L and operating standards, Coach and develop directors and managers, Present complex strategies to C-suite audiences
Seniority
VP, Strategy & Mentorship
