Senior SEO Specialist (Product SEO)
Core
Drive organic growth for product-focused resources in competitive iGaming markets using advanced technical SEO, content structures, and link strategies.
Role type
Senior Product SEO Specialist
Builds
Organic traffic and search visibility for primary resources, satellite sites, and PBN assets in restricted geographic markets
Domain
iGaming / Competitive Search Marketing
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Technical SEO audits, Single Page Application optimization, server-side rendering, pre-rendering, JavaScript rendering, crawling, indexing, HTML, CSS, JavaScript, competitor analysis, SERP analysis, internal linking, external linking, domain migration, cloaking, mirrors, redirects, SEO tools proficiency, data analysis, project management
Preferred skills
Experience with grey/black-hat SEO strategies, PBN management, handling domain blocks, working in restricted GEOs
Technologies
SE Ranking, Ahrefs, Semrush, Similarweb
Responsibilities
Develop and execute product SEO strategies for primary resources, satellite sites, and PBN assets; Conduct technical SEO audits for SPAs and translate findings into actionable specs for developers; Manage and optimize satellite resources and PBN assets; Design internal and external linking strategies; Track key SEO metrics and prepare regular reports; Use SEO tools to monitor projects and evaluate strategy effectiveness
Seniority
Senior, hands-on IC