Marketing Graduate - Toys
Core
Junior Brand Marketing role managing local media budgets and integrated campaigns for ZURU's toy and FMCG brands across Europe.
Role type
Junior Brand Marketing Manager (Media Planning & Analysis)
Builds
Local media plans, live campaigns, and performance reports for European markets
Domain
Consumer Goods / Toys / FMCG
Deliverable
product features
Required skills
Media budget management, Integrated campaign planning, Agency brief management, Campaign execution coordination, Performance monitoring & optimization, Data analysis & insight generation
Preferred skills
Degree in Marketing or Business
Technologies
Digital, Social, Video, Retail Media
Responsibilities
Own local media budgets across European markets; Plan integrated campaigns across digital, social, video, and retail media; Brief and manage in-house agency relationships; Coordinate campaign execution across markets; Monitor media performance against KPIs and optimize spend; Analyze campaign results and present insights to stakeholders; Package media results for retailers; Collaborate with global marketing, local sales, and the China team; Track European media landscape and competitor activity; Support wider local marketing projects as needed