Strategic Comms. & Channel Manager
Core
Lead integrated strategic marketing, channel marketing, and communications plans for DePuy Synthes in ANZ to drive customer engagement and business growth.
Role type
Senior strategic marketing and channel manager
Builds
Integrated marketing campaigns, channel strategies, and communications programs for HCP, hospital, patient, and commercial channels
Domain
Medical technology / Healthcare
Deliverable
product features
Required skills
Strategic marketing planning, channel marketing strategy, integrated campaign leadership, audience segmentation, content strategy, performance measurement, agency management, stakeholder influence, commercial acumen, regulatory compliance knowledge
Preferred skills
Experience in medical technology, pharmaceutical, or regulated environments; digital platform expertise; change management
Technologies
Digital platforms, Salesforce, PR tools, analytics tools
Responsibilities
Develop annual and quarterly activation plans; partner with cross-functional stakeholders to define priorities and messaging; lead integrated campaign planning and governance; manage channel marketing strategy and objectives; optimize performance measurement and reporting; manage external agency partners and budgets; ensure compliance with regulatory and brand guidelines
Seniority
Senior, hands-on IC with strategic autonomy
