Product Marketing Manager
Core
Lead go-to-market strategy, app store optimization, and in-product monetization copy for an AI entertainment platform.
Role type
Senior Product Marketing Manager (GTM & ASO)
Builds
Consumer AI entertainment app (c.ai+ subscription)
Domain
Consumer AI / Entertainment / Mobile Apps
Deliverable
product features
Required skills
Go-to-market strategy, App Store Optimization (ASO), conversion copywriting, A/B testing, competitive analysis, cross-functional leadership
Preferred skills
Early-stage function building, Gen Z marketing, LLM/conversational AI experience, international localization
Technologies
iOS App Store, Google Play Store, A/B testing tools
Responsibilities
Lead end-to-end GTM for product launches; own app store listing performance and keyword strategy; write and optimize in-product monetization copy; manage subscription promo calendars; define positioning frameworks and success metrics.
Seniority
Senior, hands-on IC
