Director, HCP Marketing - DMD
Core
Lead HCP-focused strategies and initiatives to drive market entry and long-term adoption for Duchenne Muscular Dystrophy (DMD) therapeutics.
Role type
Director, HCP Marketing (Launch & Growth)
Builds
HCP engagement programs, omnichannel activation models, and congress strategies for DMD products.
Domain
Biotechnology / Neuromuscular diseases / Rare disease
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
HCP strategy development, omnichannel engagement, cross-functional leadership, insights analytics, congress management, regulatory compliance, AI-enabled workflows
Preferred skills
Neurology or neuromuscular disease experience, rare disease launch experience, MBA or MPH, translating complex science into compliant messaging
Technologies
AI-enabled workflows, omnichannel platforms, analytics tools
Responsibilities
Own HCP strategy and execution from pre-launch through launch; define HCP segmentation and engagement strategies; lead peer-to-peer education and KOL engagement; manage end-to-end commercial congress strategy; partner with analytics teams to translate insights into actions; ensure regulatory compliance for HCP materials.
Seniority
Director, strategic leadership with hands-on execution