PPC Manager - Remote
Core
Develop, execute, and optimize paid advertising campaigns across Google Ads and Meta Ads to drive lead generation, conversions, and ROI.
Role type
Independent Contractor PPC Manager
Builds
Paid media campaigns for SaaS, MarTech, FinTech, and EdTech clients
Domain
Digital Marketing / Performance Marketing
Required skills
Google Ads (Search, Display, Performance Max), Meta Ads (Facebook, Instagram), GA4, Google Tag Manager, A/B testing, budget management, keyword research, competitor analysis, data analysis
Preferred skills
Agency experience, LinkedIn Ads, TikTok Ads, Microsoft Ads, CRO, Looker Studio, SEMrush, Ahrefs, international client management
Technologies
Google Ads, Meta Ads, GA4, Google Tag Manager, Looker Studio, SEMrush, Ahrefs
Responsibilities
Plan, launch, manage, and optimize PPC campaigns; Develop and implement paid media strategies; Monitor campaign performance and optimize key metrics; Conduct keyword research and audience targeting; Manage advertising budgets; Perform A/B testing on ad creatives and landing pages; Set up and troubleshoot conversion tracking; Prepare performance reports and provide recommendations
Seniority
Mid-level, hands-on IC