Starszy/a Specjalista/ka ds. Performance Marketingu (kobieta/mężczyzna)
Core
Senior specialist responsible for executing and optimizing online advertising campaigns to drive e-commerce sales.
Role type
Senior Performance Marketing Specialist
Builds
Paid media campaigns (Google Ads, Meta Ads) for an e-commerce business
Domain
E-commerce / Digital Marketing
Required skills
Google Ads, Meta Ads, campaign optimization, budget allocation, A/B testing, data analysis, KPI tracking
Preferred skills
SQL, Google Analytics 4, Google Tag Manager, Looker Studio
Technologies
Google Ads, Meta Ads, Google Analytics 4, Google Tag Manager, Looker Studio, Excel, Google Sheets
Responsibilities
Execute business goals for performance marketing channels, coordinate with paid media agency, analyze campaign efficiency (CPA, CR, ROI), prepare budget allocation recommendations, identify growth opportunities, ensure tracking accuracy, monitor market trends.
Seniority
Senior, hands-on IC