Paid Media Manager
Core
Manage Google Ads performance for 8–12 client accounts in the home-services industry, focusing on cost per qualified lead, budget discipline, and lead quality.
Role type
Senior Paid Media Manager (Performance Marketing)
Builds
Google Ads campaigns (Search) for home-services businesses
Domain
Performance Marketing / Home Services
Required skills
Google Ads (Search), GA4, Google Sheets, CallRail, HubSpot, budget management, data analysis, client communication
Preferred skills
SOP creation, scalable paid media systems, local lead generation
Technologies
Google Ads, GA4, Google Sheets, CallRail, HubSpot
Responsibilities
Plan, launch, and optimize Google Ads campaigns; pace accounts against approved budgets; analyze performance and report on qualified leads; communicate performance insights to clients; maintain campaign structure and tracking.
Seniority
Senior, hands-on IC