Social Media Marketing Executive
Core
Plan, develop, and execute social media strategies and paid media campaigns across Instagram, Facebook, and LinkedIn to drive brand awareness, engagement, website traffic, and sales.
Role type
Social Media Marketing Executive
Builds
Social media content (posts, reels, stories, videos), paid media campaigns, and marketing automation workflows
Domain
Digital Marketing / Social Media
Deliverable
product features
Required skills
Social media strategy, Meta Ads Manager, AI-powered marketing tools, content creation, paid media planning, campaign optimization, competitor analysis, data analysis, creative tool proficiency
Preferred skills
SEO understanding, conversion tracking, audience behavior analysis
Technologies
Meta Ads Manager, Meta AI, Canva, CapCut, Adobe tools