Coordenador de Marketing - PJ
Core
Plan and coordinate institutional and commercial marketing strategies, manage digital campaigns, and support customer attraction and retention.
Role type
Marketing Coordinator
Builds
Marketing campaigns, brand visibility, and sales funnel metrics
Domain
B2B / B2C Marketing
Deliverable
product features
Required skills
Strategic marketing, Digital marketing, CRM management, Market analysis, Project management, KPI analysis, Vendor management, Event organization, AI application in marketing
Preferred skills
Growth Marketing, Customer Experience (CX), Employer Branding, Power BI, RD Station, HubSpot, Marketing-Commercial integration
Technologies
Google Ads, Meta Ads, CRM, Power BI, RD Station, HubSpot
Responsibilities
Plan and coordinate marketing strategies, Manage digital campaigns and performance indicators, Develop brand strengthening actions, Manage CRM and sales funnel, Conduct market and competitor analysis, Integrate Marketing and Commercial areas, Coordinate suppliers and partners, Organize events and promotional actions, Propose AI applications in marketing, Support customer attraction and retention
Seniority
Mid-level, hands-on IC
