CareerPlan

Media Buyer

IndiaRemoteFull-time2026-10-17
Remote

Core

Own live Meta Ads campaign performance by monitoring metrics, making optimization decisions, and acting on defined thresholds.

Role type

Media Buyer (Meta Ads)

Builds

Large-scale digital creative production and performance campaigns

Domain

Digital Marketing / Meta Ads

Required skills

Meta Ads campaign management, campaign structure expertise (objectives, ad sets, audiences, placements, bidding), performance data analysis (CPL, CTR, CPC, ROAS), SOP adherence

Preferred skills

None stated

Technologies

Meta Ads, Slack

Responsibilities

Monitor campaign performance and make optimization decisions, Identify underperforming campaigns and escalate or act based on thresholds, Maintain accurate naming conventions, budget logs, and daily reporting, Coordinate with the CMO on performance flags and budget changes

Seniority

Mid-level (2-5 years experience)