CareerPlan

Social specialist medior/senior

Leiden, Zuid-HollandFull-time€36k–€66k2026-10-11 → 2026-10-15

Core

Senior Social Advertising Specialist driving strategy and optimization for clients in healthcare and education sectors, focusing on the full customer journey and leveraging AI.

Role type

Senior Social Advertising Specialist

Builds

Social advertising campaigns across Meta, LinkedIn, TikTok, and Snapchat

Domain

Digital Marketing / Social Media Advertising

Required skills

Social Advertising strategy, cross-channel campaign management, data analysis, client advisory, AI experimentation, independent work

Preferred skills

Critical thinking, initiative, knowledge of advertising trends

Technologies

Meta, LinkedIn, TikTok, Snapchat, Looker Studio

Responsibilities

Develop and optimize social ad strategies beyond basic results, advise clients on campaign direction, translate data into actionable insights, experiment with new tools like AI, share knowledge with team and clients

Seniority

Senior, hands-on IC