Commerce Media Strategist, Search
Core
Build, drive, and optimize Search marketing campaigns within the commerce media ecosystem to meet client goals and drive sales volume.
Role type
Senior IC Commerce Media Search Strategist
Builds
Omnichannel commerce media strategies and optimized search campaigns for retail clients
Domain
E-commerce / Retail Media Networks
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Search campaign management, omnichannel strategy, data analytics, client relationship management, platform expertise (Amazon, Walmart, Criteo), budget management ($500K+)
Preferred skills
Experience with Skai, Analytic Index, Pacvue, Helium10, Tinuiti product suite
Technologies
Amazon DSP, Walmart Connect, Criteo, Skai, Analytic Index, Pacvue, Helium10, Tinuiti Bliss Point
Responsibilities
Build and optimize Search marketing campaigns on DSP and retail platforms; Develop sophisticated omnichannel commerce media strategies; Analyze cross-channel data to interpret trends and make strategic recommendations; Integrate Tinuiti's product suite into channel activations; Maintain expert-level knowledge of commerce media platforms and annual certifications; Collaborate with other channel specialists to share knowledge and best practices; Proactively assess and diagnose omnichannel opportunities for improvement
Seniority
Senior, hands-on IC