Meta Ads Executive
Core
Execute end-to-end Meta Ads campaigns to drive ROAS and revenue for a portfolio of D2C brands in India.
Role type
Junior performance marketing specialist (Meta Ads)
Builds
Performance marketing campaigns and data-driven growth strategies for D2C clients
Domain
Direct-to-Consumer (D2C) e-commerce and performance marketing
Required skills
Meta Ads campaign management, audience testing, creative iteration, data analysis (Excel/Sheets), client communication
Preferred skills
Experience with big brands or agencies, familiarity with AI tools (ChatGPT/Claude)
Technologies
Meta Ads, Excel, Google Sheets
Responsibilities
Run and manage Meta Ads campaigns (Conversion, Retargeting, Traffic, Awareness), optimize budgets for ROAS and CPA targets, test new audiences, scale winning creatives, analyze performance metrics, brief design teams, report weekly results, communicate directly with clients
Seniority
Junior, hands-on IC