Paid Growth specialist
Core
Driving paid acquisition strategy and scaling market presence for a hair loss treatment company through technical precision and creative experimentation.
Role type
Senior Paid Growth Specialist (Performance Marketing)
Builds
Scalable paid advertising campaigns and data-driven marketing automation systems
Domain
Healthcare (Hair Loss Solutions) + Performance Marketing
Required skills
Performance marketing strategy, Client-side and server-side tracking, Google Tag Manager, Data modeling (DAX, SQL), Dashboarding (Power BI, Looker Studio), AI/LLM integration, API automation (N8N, Zapier), Cross-functional leadership
Preferred skills
Programmatic advertising, CTV/Spotify campaigns, Python/HTML/CSS/JS coding, Dynamics 365, SEO/GEO
Technologies
Google Ads, Meta Ads, TikTok Ads, Google Analytics, Google Tag Manager, Power BI, Looker Studio, N8N, Zapier, Claude, OpenAI, Gemini, Dynamics 365, Python, HTML, CSS, Javascript
Responsibilities
Manage end-to-end advertising campaigns across Google, Meta, and TikTok; Optimize tracking systems (Pixel, CAPI, GTM) for data quality; Create monitoring dashboards and execute CRO; Build automation and AI integration processes; Collaborate on lead nurturing, SEO, and brand awareness
Seniority
Senior, hands-on IC
