Responsable Marketing Digital Orienté Contenu - H/F
Core
Generate qualified leads, nurture sales pipelines, and create content to retain clients for a PropTech SaaS platform.
Role type
Senior Content Marketing Manager (360°)
Builds
PropTech SaaS platform for land prospecting
Domain
PropTech / Real Estate Data
Required skills
Content creation, Copywriting, Data-driven performance management, CRM management, Lead generation, Sales pipeline nurturing, Event organization, Expert interview coordination
Preferred skills
SaaS industry experience, Real estate industry experience
Responsibilities
Generate qualified leads across digital and physical channels, Nurture leads through the sales cycle with tailored communications, Create content for client retention via expert interviews and events, Pilot CRM and define weekly prospecting targets for sales teams, Track ROI of prospecting campaigns, Celebrate new signings with appropriate content
