Responsable Marketing digitale et communication F/H
Core
Define and pilot B2B/B2C marketing and digital strategy for an horticulture company, driving e-commerce performance and brand visibility.
Role type
Marketing Manager (Digital & Communication)
Builds
E-commerce platforms, digital marketing campaigns, brand communication, and client retention programs.
Domain
Horticulture / Retail
Deliverable
product features
Required skills
Digital strategy, E-commerce management, SEO/SEA/SMA/GEO, CRM administration, Project management, Team leadership, Data analysis
Preferred skills
Experience with Magento, Drupal, Hubspot, Social Media management
Technologies
Magento, Brevo, Drupal, Hubspot, Hipay, Doofinder, Jira, Canva, Meta, Pinterest, Tiktok
Responsibilities
Define and deploy marketing and communication strategy; Pilot digital strategy and e-commerce; Manage external digital agencies and IT providers; Develop corporate image and organize events; Lead a team of 2 marketing staff.
Seniority
Mid-Senior, hands-on manager