Senior Performance Marketing Specialist | Spanish Market (Barcelona/Madrid)
Core
Plan, launch, and manage paid campaigns for a legal AI platform serving European legal professionals.
Role type
Senior Performance Marketing Specialist
Builds
Paid media campaigns, landing pages, and lead generation assets for a B2B SaaS legal tech product.
Domain
Legal Technology (Legal AI) / Performance Marketing
Required skills
Paid media management (Google Ads, LinkedIn, Meta), A/B testing, data analysis (CPC, CPL, CAC, ROAS), marketing automation, CRM tools, B2B SaaS marketing, Spanish language proficiency
Preferred skills
Marketing automation and AI tools (Zapier, Claude Code), Southern European market experience, Catalan/Italian/German language skills
Technologies
Google Ads, LinkedIn, Meta, HubSpot, Salesforce, Zapier, Claude Code
Responsibilities
Plan and manage paid campaigns across multiple channels; monitor performance and optimize budgets; track metrics and build dashboards; collaborate on landing page and asset development; test new channels and audience segments; align campaigns with product launches.
Seniority
Mid-Senior, hands-on IC