CPG Marketing Sr. Account Manager
Core
Serve as the primary strategic partner for CPG clients, owning the performance narrative and ensuring marketing efforts align with revenue growth across DTC, retail, and Amazon ecosystems.
Role type
Senior Account Manager (CPG)
Builds
Omnichannel marketing strategies and client growth plans for CPG brands
Domain
Consumer Packaged Goods (CPG), eCommerce, Retail Media
Deliverable
client delivery
Required skills
CPG channel landscape knowledge, omnichannel measurement, cross-channel fluency, client relationship management, strategic communication
Preferred skills
Experience with DTC, retail media, and Amazon ecosystems
Technologies
Power Digital Nova ecosystem, Iris, Power Circuit
Responsibilities
Lead weekly client calls and own the performance narrative; translate roadmap outputs into account priorities; track performance across DTC, retail media, and Amazon; coordinate paid, SEO, content, and influencer teams; advise on channel mix and investment allocation; support quarterly strategy and renewal prep.
Seniority
Senior, hands-on IC
