Analista de Marketing Performance Jr | São José dos Campos/SP
Core
Junior Performance Marketing Analyst responsible for daily operations of paid media campaigns for group brands.
Role type
Junior Performance Marketing Analyst
Builds
Paid media campaigns (Meta Ads, Google Ads) for multiple brands
Domain
Digital Marketing / Performance Media
Required skills
Meta Ads, Google Ads, Google Tag Manager, Meta Pixel, CAPI, GA4, UTM management, A/B testing, data analysis, campaign optimization
Preferred skills
TikTok Ads, SQL, n8n/Make/Zapier, AI tools (ChatGPT/Claude), high-ticket products, automotive sector
Technologies
Meta Ads, Google Ads, Google Tag Manager, Meta Pixel, CAPI, GA4, TikTok Ads, n8n, Make, Zapier, SQL, ChatGPT, Claude
Responsibilities
Create, structure, monitor, and optimize Meta Ads and Google Ads campaigns; Monitor daily budget, pacing, delivery, and performance metrics (CPL, CPA, CAC, ROAS, CTR, CPC, CPM); Configure and track events and conversions; Execute A/B tests on creatives, audiences, and settings; Identify configuration or performance issues; Stay updated on platform changes and optimization opportunities
Seniority
Junior, hands-on IC