Client Executive
Core
Plan, implement, and optimize integrated media campaigns for clients, managing the full lifecycle from planning and buying to trafficking, reporting, and insights.
Role type
Media Planning Executive
Builds
Integrated media campaigns and communication plans
Domain
Media Buying & Planning
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Media planning, campaign implementation, trafficking, campaign analysis, budget management, stakeholder management, data interpretation
Preferred skills
Knowledge of Australian media landscape, proficiency in ad serving tools, experience with media research platforms
Technologies
eTAM, BMD, Roy Morgan, EMMA, eRAM, Nielsen Digital/Answers, Sizmek, DCM, MOVE, AQX Fusion, DoubleClick, Netratings, ComScore
Responsibilities
Create coherent media plans supporting client business objectives; manage day-to-day implementation and trafficking of campaigns; monitor and optimize campaign performance; reconcile campaign delivery and manage billing; prepare post-campaign reports and insights.
Seniority
Mid-level, hands-on IC