Creator Program Manager DACH
Core
Designing scalable systems and leading a high-volume mid-tier and micro creator ecosystem to turn UGC into a repeatable content engine for SharkNinja's consumer products.
Role type
Manager, Creator Programs (DACH)
Builds
Scalable creator infrastructure, content libraries, and performance tracking frameworks for TikTok, Instagram, and YouTube.
Domain
Consumer goods / Influencer marketing / Social commerce
Deliverable
product features
Required skills
Creator roster strategy, program operations, systems thinking, cross-functional coordination, performance reporting, compliance standards
Preferred skills
TikTok Shop familiarity, affiliate-adjacent models, DACH ecosystem knowledge
Technologies
CreatorIQ, Later/Mavrck, Mavely
Responsibilities
Define pipeline standards and vetting frameworks for creator sourcing; Lead end-to-end program operations including briefing, contracting, and payment; Own toolset evolution and process architecture; Establish content quality and compliance review frameworks; Define KPI frameworks and lead performance optimization; Align creator output with broader campaign priorities across Influencer, Paid Media, and Social teams
Seniority
Manager, hands-on IC