Marketing Manager
Core
Professionalize marketing approach in Europe for a B2B technical environment, translating commercial goals into activities that equip sales teams and distributors with necessary tools.
Role type
Marketing Manager (EMEA)
Builds
Marketing plans, calendars, campaigns, sales materials, and event coordination for food industry machinery.
Domain
B2B marketing in the food processing machinery industry.
Deliverable
product features
Required skills
B2B marketing strategy, campaign execution, sales enablement, event management, KPI monitoring, lead generation optimization, CRM system usage, technical product affinity.
Preferred skills
International environment experience, travel readiness within Europe.
Technologies
CRM systems
Responsibilities
Develop and execute marketing campaigns for lead generation, create marketing and sales materials, support sales teams and distributors, organize and coordinate trade shows and events, monitor marketing results and report on KPIs, optimize lead generation across online and offline channels.
Seniority
Mid-level, hands-on IC
