Head of Marketing
Core
Own the full commercial marketing function for an AI-powered psychiatric practice platform, focusing on brand, demand generation, and team leadership to serve US psychiatrists.
Role type
Head of Marketing (Healthcare SaaS)
Builds
AI-powered clinical decision support tools and care-management infrastructure for psychiatric practices
Domain
Healthcare / Psychiatry / SaaS
Deliverable
product features
Required skills
Marketing leadership, demand generation strategy, brand positioning, PR management, customer retention strategy, team building, US healthcare market knowledge, AI in healthcare understanding, campaign execution, analytical skills
Preferred skills
Experience in healthcare or SaaS industry
Technologies
Instantly
Responsibilities
Develop and execute online and offline campaigns to create qualified top-of-funnel demand; Define and maintain brand identity and messaging; Lead public relations efforts and manage event strategies; Develop strategies to improve customer retention and lifetime value; Build and lead a high-performing marketing team
Seniority
Senior, hands-on IC with leadership responsibilities