Digital Media Specialist
Core
Plan and oversee digital marketing spending, coordinate agencies, and optimize user funnels for an e-tailer or native digital brand.
Role type
Digital Media Specialist
Builds
Digital advertising campaigns and promotional creative assets
Domain
E-commerce / Digital Marketing
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Digital marketing strategy, agency coordination, creative asset development, funnel optimization, data analytics, brand consistency management
Preferred skills
Salesforce proficiency, Google Analytics, Piwik
Technologies
Salesforce, Google Analytics, Piwik
Responsibilities
Plan and oversee digital marketing spending, coordinate digital marketing agencies, research digital advertising trends, optimize user funnels, monitor performance marketing channels and KPIs, liaise with Brand and Product development teams
Seniority
Mid-level, hands-on IC
