Marketing Manager
Core
Execute regional B2B marketing campaigns, events, and lead generation for a global gaming payment platform.
Role type
Regional Marketing Manager (B2B)
Builds
Marketing campaigns, events, and developer contests for Xsolla's gaming payment solutions.
Domain
Gaming / Fintech / B2B SaaS
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
B2B funnel strategy, event planning, lead generation, content localization, competitive analysis, budget management, CRM data hygiene
Preferred skills
PR coordination, media partnerships, speaking session preparation
Technologies
Jira, Confluence, Atlas, Zip
Responsibilities
Plan and execute joint campaigns with industry associations and partners; Organize and manage key industry events and conferences; Coordinate speaker sessions and presentations; Drive brand awareness through community programs; Generate and process Marketing Qualified Leads (MQLs); Conduct competitive research and market analysis; Manage marketing budgets and procurement processes; Report on campaign performance and ROI.
Seniority
Mid-Senior, hands-on IC