Especialista em Marketing e Branding: Content I PR
Core
Developing comprehensive branding strategies and content marketing to strengthen brand presence and identity for a fintech serving medium and large enterprises in Brazil.
Role type
Senior Marketing and Branding Specialist (Content & PR)
Builds
Brand identity, content strategies, and strategic partnerships for a Brazilian fintech platform.
Domain
Fintech / Financial Services / B2B
Deliverable
product features
Required skills
Brand strategy, content marketing, partnership development, market analysis, stakeholder management, innovation, financial sector knowledge
Preferred skills
Master's degree, English fluency, portfolio brand management experience
Technologies
Social media platforms, marketing analytics tools
Responsibilities
Develop and implement comprehensive branding strategies, create effective content marketing strategies leveraging social media, develop strategic partnerships to amplify brand presence, manage event and sponsorship strategies, establish relationships with external partners
Seniority
Senior, hands-on IC
