Senior Brand Marketer
Core
Leading brand and product marketing for a mobility AI company developing software-defined vehicles and autonomous urban traffic systems.
Role type
Senior Brand Marketer
Builds
Brand campaigns, product positioning, go-to-market strategies, and corporate digital presence for a mobility AI platform.
Domain
Mobility AI / Software-Defined Vehicles
Deliverable
product features
Required skills
Brand marketing strategy, campaign planning and execution, video production, copywriting, event management, digital communication, project management
Preferred skills
IT/Software or mobility industry experience, end-to-end project ownership, adaptability to rapid change
Technologies
LinkedIn, YouTube
Responsibilities
Plan and execute internal and external brand marketing campaigns; organize technical online and offline events; plan and produce brand and product videos; develop brand mission, vision, naming, taglines, and storytelling; manage corporate website renewal and operations; formulate product positioning and go-to-market strategies; manage SNS and external communications.
Seniority
Senior, hands-on IC
