Sales & Marketing Manager
Core
Launch and position Mammowave, a microwave-based medical imaging device for breast screening, in Italy by building a distributor network and securing institutional orders.
Role type
Sales & Marketing Manager for a medical device launch
Builds
A national commercial agency network and institutional pilot installations for Mammowave
Domain
Medical imaging / Breast screening technology
Deliverable
product features
Required skills
Medical device commercialization, Go-to-market strategy for unproven technologies, Channel building and distributor management, Stakeholder engagement with KOLs and institutions, Strategic marketing planning, Results-oriented KPI management
Preferred skills
Fluency in Italian and English, Experience with regulatory timelines
Responsibilities
Build a network of active commercial agencies within 12 months, Generate pilot installations and institutional orders within 12 months, Develop marketing materials and campaigns for clinical and congress use, Engage with medical associations, Key Opinion Leaders, and political decision-makers, Organize and participate in industry congresses
Seniority
Mid-level, hands-on IC