Digital Marketing & Automation Specialist
Core
Managing and optimizing performance marketing campaigns across multiple traffic sources while integrating AI and automation tools to scale results.
Role type
Digital Marketing & Automation Specialist
Builds
Proprietary performance marketing projects
Domain
Digital Marketing / AI & Automation
Deliverable
production ML models | product features | dashboards & analysis
Required skills
Google Ads, Meta Ads, Google Analytics, Google Sheets, campaign optimization, workflow automation, data analysis
Preferred skills
Google Tag Manager, Zapier, n8n, AI tool experimentation
Technologies
Google Ads, Meta Ads, Google Analytics, Google Sheets, Google Tag Manager, Zapier, n8n
Responsibilities
Manage and optimize advertising campaigns on Google Ads, Meta Ads, Outbrain, and Taboola; Analyze campaign performance using Google Analytics and internal dashboards; Contribute to strategic planning and continuous campaign improvement; Learn and utilize AI and automation tools to enhance efficiency; Support the creation of automated workflows and test new digital solutions
Seniority
Junior to Mid-level, hands-on IC