Digital Marketing Specialist - George
Core
Planning, executing, and optimizing high-performance digital marketing campaigns for an Insurtech brand to drive measurable results and ROI.
Role type
Digital Marketing Specialist
Builds
Digital marketing campaigns across Google, Meta, LinkedIn, and programmatic platforms
Domain
Insurtech / Digital Marketing
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Google Ads, Meta Ads, LinkedIn Ads, programmatic advertising, Google Analytics, HubSpot, campaign strategy, data analysis, KPI tracking
Preferred skills
B2C product experience, industry trend awareness, innovation in campaign strategies
Responsibilities
Design and implement digital marketing campaigns, optimize campaign performance using data insights, produce detailed campaign performance reports, align campaigns with business objectives
Seniority
Mid-level, hands-on IC
