Pay Per Click Specialist Midrand
Core
Create, manage, and optimise high-impact digital campaigns across paid and organic channels to drive measurable growth.
Role type
Pay-Per-Click Specialist
Builds
Digital marketing campaigns (Google Ads, Meta Ads, LinkedIn) and organic search growth
Domain
Digital Performance Marketing
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, GA4, conversion tracking, tagging, paid media algorithms, bidding strategies, auction models, SEO principles, Power BI, Looker Studio
Preferred skills
Content management systems (WordPress), Google Analytics Certification, digital marketing certification
Responsibilities
Create and supervise digital marketing campaigns, develop platform-specific strategies, monitor campaign performance and implement optimisation, plan and measure A/B tests, analyse campaign and attribution data, ensure accurate conversion tracking, drive SEO initiatives, prepare performance reports
Seniority
Mid-level (5+ years experience)