Senior Performance Marketing Manager
Core
Drive scalable growth for global brands by managing paid digital campaigns, analyzing full-funnel performance data, and optimizing ROI across multiple channels.
Role type
Senior Performance Marketing Manager
Builds
Paid acquisition campaigns and growth strategies for global brands
Domain
Digital Marketing / Performance Marketing
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
PPC management, Paid Social strategy, Display advertising, SEO, Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, Bing Ads, GA4, Excel, Attribution modeling, Conversion modeling, Budget forecasting, Stakeholder management, Team leadership
Preferred skills
SaaS/Subscription business experience, CRM/lifecycle marketing, BI tools (Looker, Power BI, Tableau), SQL
Technologies
Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, Bing Ads, GA4, Excel, Looker, Power BI, Tableau, SQL
Responsibilities
Manage and optimize campaigns across Google, Meta, LinkedIn, TikTok, and Bing; Analyze full-funnel performance data to identify growth opportunities; Lead ongoing testing and experimentation across audiences, creatives, and bidding strategies; Build reporting dashboards and present insights to leadership; Manage budgets, forecasting, and reconciliation; Partner with SEO, CRM, and content teams to align acquisition and retention strategies.
Seniority
Senior, hands-on IC with leadership responsibilities