Marketing Program Manager - Machine Control
Core
Lead integrated marketing programs across Europe for machine control, digital construction solutions, and safety technologies, positioning an ecosystem of construction workflows for contractors and partners.
Role type
Senior Marketing Program Manager (Europe)
Builds
Integrated marketing programs, sales enablement tools, and ecosystem narratives for construction technology solutions.
Domain
Construction technology / Machine control / Digital workflows
Deliverable
product features
Required skills
European market strategy, solution-led positioning, translating technical capabilities to customer value, digital channel execution, partner ecosystem management, sales enablement
Preferred skills
Proficiency in a European language (German, Swedish, Dutch, etc.)
Technologies
Marketing automation platforms, digital channels
Responsibilities
Own European marketing strategy alignment with global goals, drive solution-led marketing campaigns, transform product documentation into market-ready messaging, execute programs across the customer journey, strengthen product marketing alignment, enable sales teams and dealer networks