Senior Performance Marketing Specialist
Core
Using data to proactively uncover opportunities, measure performance, and optimize all aspects of Glovo's marketing efforts across specific regions.
Role type
Senior Performance Marketing Specialist
Builds
High-impact campaigns for Glovo's regions (Africa, EE, Balkans, or SWE) via App Campaigns (UAC) and programmatic channels.
Domain
Food delivery / E-commerce
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Data analysis, campaign optimization, A/B testing, performance monitoring, cross-functional collaboration, project management from scratch
Preferred skills
Experience managing big projects from scratch, expertise in Paid Social, SEM, ASA, and programmatic channels
Technologies
App Campaigns (UAC), programmatic channels, BI tools, Martech platforms
Responsibilities
Create, develop, and optimize high-impact campaigns; collaborate with performance leads and channel teams; own performance targets and deliver on key metrics; lead continuous optimization efforts through A/B testing; work cross-functionally with design, local marketing, BI, and Martech teams.
Seniority
Senior, hands-on IC
