Teamlead Content Marketing (m/w/d) in Dresden
Core
Leading a content marketing team to develop services, manage projects, and execute campaigns for B2B clients in the performance marketing industry.
Role type
Team Lead Content Marketing
Builds
Content marketing campaigns, marketing automation workflows, and client success strategies
Domain
Digital Marketing / Performance Marketing / E-Commerce
Deliverable
product features
Required skills
Team leadership, strategic content marketing planning, marketing automation, B2B client management, pitch preparation, workshop facilitation, content creation, social media marketing
Preferred skills
Agile project management, web analytics (Google Analytics, Sistrix, Google Search Console)
Technologies
Google Analytics, Sistrix, Google Search Console
Responsibilities
Manage and lead the content marketing team; Develop and evolve services and products for revenue and efficiency; Lead and manage projects incorporating AI developments; Conceive and lead content marketing campaigns; Design and implement complex marketing automation workflows; Support and advise key account customers in inbound and content marketing; Prepare and lead pitches for new customer acquisition; Conceive and lead training sessions, workshops, and product demos; Create and review thematic contributions for internal marketing
Seniority
Mid-Senior, hands-on IC with team leadership