Digital Marketing & Content Platform Developer
Core
Design and deliver end-to-end marketing automation and campaign management platforms for financial services clients.
Role type
Senior IC marketing platform developer (campaign management)
Builds
Scalable campaign solutions covering data sourcing, segmentation, targeting, execution, fulfillment, and measurement
Domain
Financial services / Marketing Technology
Deliverable
production ML models | product features
Required skills
System analysis, solution design, technical project leadership, SDLC/Agile delivery, stakeholder communication, root cause analysis, product selection
Preferred skills
Financial services domain knowledge, Adobe ecosystem expertise, API integration
Technologies
Adobe Campaign, Adobe Analytics, AEM, Unica, SAS Marketing Automation, Salesforce Marketing Cloud, Java, JavaScript, SQL, XML, MS Project, Confluence, SharePoint, Jenkins, JIRA, Bitbucket, Qlik Sense, QuerySurge, Postman
Responsibilities
Analyze business requirements and translate into functional/technical designs; Design end-to-end campaign solutions; Lead solution design aligned with enterprise architecture; Communicate technical concepts to stakeholders; Own end-to-end project delivery; Partner with architects and testing teams; Oversee testing (SIT, UAT, performance, security); Support production issues and drive improvements; Contribute to tool selection via RFPs and PoCs
