Senior Product Manager
Core
Senior Product Manager owning the activation and lead delivery domain for a B2B lead generation platform, bridging marketing insights to revenue execution via scoring, enrichment, and automated workflows.
Role type
Senior IC Product Manager (B2B SaaS)
Builds
Production product features (Lead scoring, Automated Workflows, Lists, Contact enrichment, AI-powered activation)
Domain
B2B SaaS, Lead Generation, Sales Intelligence, CRM Integration
Deliverable
product features
Required skills
B2B SaaS product management, Activation and workflow product design, CRM ecosystem fluency, Data-driven decision making, Technical depth (APIs, data pipelines), AI tooling proficiency, Strategic roadmap ownership
Preferred skills
Lead scoring/account prioritization experience, Contact enrichment background, PLG environment experience, Competitive landscape familiarity (Apollo, Cognism, etc.)
Technologies
HubSpot, Salesforce, Pipedrive, MS Dynamics, SQL, AI tooling
Responsibilities
Define vision and roadmap for activation and lead delivery; Ship Workflows and Lists to General Availability; Close the retention loop by enabling seamless lead prioritization and delivery; Define scoring and prioritization models; Expand contact enrichment and buyer group identification; Build AI-powered activation features; Own CRM integration strategy; Partner with engineering and design for rapid delivery cycles.
Seniority
Senior, hands-on IC