Lead Creative Strategist
Core
Act as a strategic translator between media buyers and creative execution teams to build data-based roadmaps for scalable creative assets.
Role type
Lead Creative Strategist (Team Leader)
Builds
Data-driven creative roadmaps, testing frameworks, and repeatable winning hooks for DTC partners.
Domain
Performance marketing and digital advertising
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Creative strategy, performance marketing concepts, data-to-brief translation, team leadership, project management, AI tool utilization
Preferred skills
Telehealth industry experience, high-energy competitor mindset
Technologies
Monday.com, Google Workspace, AI tools
Responsibilities
Define winning creative beliefs and roadmaps, manage and develop junior strategists, lead creative reporting and data-based testing, oversee creative asset tracking, collaborate with media buyers on CPA/ROAS targets, leverage AI for ideation and analysis
Seniority
Senior, hands-on IC with team leadership
