Digital Marketing Account Manager
Core
Managing a portfolio of digital marketing clients, ensuring project execution, and driving revenue growth through upselling and renewals.
Role type
Digital Marketing Account Manager
Builds
Digital marketing campaigns (SEO, SEM, SMA, Email Marketing, Web Development) for business clients
Domain
Digital Marketing / Web Design
Deliverable
client delivery
Required skills
Client relationship management, strategic thinking, digital marketing strategy, contract negotiation, performance analysis, cross-functional coordination
Preferred skills
Upselling techniques, retention strategies, competitor analysis
Technologies
SEO, SEM, SMA, Email Marketing platforms
Responsibilities
Serve as primary point of contact for assigned clients; Develop and align digital strategies with client business objectives; Identify and propose additional digital marketing services to drive revenue; Monitor contract expiration dates and lead renewal discussions; Act as a bridge between clients and internal marketing teams to ensure effective campaign execution.
