Senior Online Marketing Manager
Core
End-to-end B2B SaaS demand generation and revenue marketing using AI-first strategies to build qualified pipelines and drive ROI.
Role type
Senior B2B SaaS Growth & Demand Generation Manager
Builds
Scalable performance marketing campaigns, AI-driven outreach systems, and conversion-optimized content for pipeline generation.
Domain
B2B SaaS, AI-driven marketing, Performance Marketing
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
B2B SaaS demand generation, AI tools for marketing automation, Performance Marketing (PPC, LinkedIn, SEO), Outbound/Outreach strategies, Account-Based Marketing (ABM), Data-driven targeting, KPI framework mastery (CAC, LTV, ROI), Modern SEO for LLMs/GEO
Preferred skills
Hands-on mentality, Entrepreneurial mindset, Sales alignment, Market/ICP analysis
Technologies
Google Ads, LinkedIn Ads, SEO tools, AI marketing platforms, Retargeting tools
Responsibilities
Develop and execute AI-driven growth and demand generation strategies, Plan and scale performance marketing campaigns, Implement scalable outreach strategies, Optimize content systems for pipeline generation, Optimize website for conversions and AI-based search, Analyze market and competitors to refine positioning
Seniority
Senior, hands-on IC