VP, Global Brand Marketing
Required skills
Brand Builder, Strategic Planning, B2C Leadership, Data Fluency
Preferred skills
AI-Forward Mindset, Management Experience, Vertical Curiosity
Technologies
AI tools, Meta, Influencer Marketing, Programmatic, OTT/Linear TV, Attribution modeling, Brand lift studies
Responsibilities
Translate Company Strategy, Keeper of Distinctions, Organizational Design, Accountability for Brand KPIs, Agency Management, Cross-Functional Partnership, Business Unit Alignment, Unified Data Ecosystem, Upper and Mid-Funnel Strategy, Scale via AI, Test-and-Learn Framework
Seniority
VP
Domain
Spiritual wellness, personal growth, digital products, subscription services, e-commerce
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