Digital Growth Lead
Core
Analyze client business and digital performance to identify growth opportunities and direct multidisciplinary capabilities to execute transformation initiatives.
Role type
Senior growth consultant (digital strategy & marketing)
Builds
Measurable business outcomes via integrated marketing campaigns, customer experience enhancements, and digital capability uplift.
Domain
Digital marketing, customer experience, performance marketing, CRM engagement
Deliverable
client delivery
Required skills
digital strategy, business analysis, performance marketing, CRM engagement, integrated campaign planning, stakeholder management
Preferred skills
experience driving growth initiatives on client side, experience in consulting environments
Technologies
null
Responsibilities
Analyze client business performance and digital maturity to identify significant growth opportunities; Develop strategic initiatives aligning investments toward high-impact growth; Design and guide digital strategies across customer experience, media, and CRM; Support execution of integrated marketing campaigns; Advise clients on capability uplift initiatives; Translate strategy into executable programs with delivery teams; Co-lead business planning discussions to review growth hypotheses.
Seniority
Senior, hands-on IC
