Senior Ecommerce Creative Strategist (Remote) | Philippines
Core
Lead development of high-performing creative strategies driving revenue and customer acquisition across ecommerce channels via paid media, landing pages, and product experiences.
Role type
Senior Ecommerce Creative Strategist
Builds
Scalable creative frameworks, testing roadmaps, and high-converting ad creatives (UGC, static, video) for paid social, display, and video platforms.
Domain
Ecommerce, Performance Marketing, Direct Response
Required skills
Creative strategy, performance marketing, direct response marketing, ecommerce funnel optimization, paid social platform expertise (Meta, TikTok, YouTube), data analysis, creative direction, CRO, landing page optimization, team/freelance management, UGC/influencer strategy.
Preferred skills
Experience with DTC brands or agencies, knowledge of emerging creative formats.
Technologies
Meta, TikTok, YouTube
Responsibilities
Develop and execute data-driven creative strategies for ecommerce campaigns; Lead ideation and development of high-converting ad creatives; Translate performance insights into scalable creative frameworks; Partner with growth marketing and analytics teams; Analyze campaign performance to identify trends and testing opportunities; Optimize messaging and visual storytelling; Provide creative briefs to designers and creators; Review creative outputs for brand standards; Oversee creative testing pipeline; Collaborate on CRO and funnel optimization; Conduct competitive and audience research.
Seniority
Senior, hands-on IC
